2018. 12. 3 – 8 홍문관 1층, 7층
리원, LI YUAN
‹Bado Coffee› principally uses the concept of the time difference and the starting point 0 to shape the packaging of time coffee. Now you may work hard in the morning or early in the morning at 8 or 14 o’clock in Korea. At this moment you tire and feel that you cannot do what you can, you cannot find the enthusiasm for the work at the start, but behind the earth, in a certain country, you can silently enjoy the sun. A new day, welcome. It is the beginning of every day, the perfect moment. So don’t feel disheartened and tired at this stage simply because you are at the exact same moment. So each moment of the day is the perfect moment, and each moment is just beginning. Each cup of coffee at the ideal time to drink is the best coffee, and you are passionate about what you are fighting for! Right now the first sunshine on the other side of the earth is shining down on you!
‹Bado Coffee› Logo Concept: The origin of coffee is Ethiopia in Africa, where the oldest and most ancient coffee stories can be traced. When the coffee was picked, people enjoyed talking and laughing, the language spoken in their voices was the enigmatic and miraculous Amharic language. The most significant feature of ‹Bado Coffee› was the time and the starting point. For this reason, the logo used the national language of Ethiopia, the source of the coffee, in Amharic 0, which was called the starting point, applied the image of coffee beans and made the logo of the brand.